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Privacy Policy for The Ride Travel LTD

Last updated: 11/05/2025

 

1. Introduction

The Ride Travel LTD (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, share, and retain your personal data when you:

 

  • Visit and interact with our website (www.theridetravel.com)

  • Book or enquire about our tours

  • Subscribe to our marketing communications

 

By using our services or providing us with your information, you agree to the terms of this policy.

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2. Data We Collect

A. Personal Data You Provide

  • Contact details: name, email address, postal address, telephone number

  • Booking information: date of birth, emergency contact, passport details, visa requirements

  • Payment details: card or direct-debit information (processed via a secure third-party gateway)

  • Health & fitness information: medical conditions, disabilities, medication, fitness declaration

  • Certifications: proof of scuba diving qualifications (PADI, SSI, etc.)

  • Preferences & add-ons: room type, dietary requirements, optional excursions

 

B. Data We Collect Automatically

  • Website usage: IP address, browser type, device identifiers, pages visited, time spent

  • Cookies & similar technologies: session cookies, persistent cookies, analytics cookies (see Section 13)

 

C. Data from Third Parties

  • Local suppliers & partners: guide assignments, activity bookings

  • Public authorities: when required for immigration or safety purposes (e.g., border control requests)

 

3. How We Use Your Data

We process your personal data for the following purposes:

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4. Marketing Communications

  • We may send you newsletters, offers, and updates if you have opted in.

  • You can unsubscribe at any time by clicking the “unsubscribe” link in our emails or by contacting info@theridetravel.com.

  • We will never share your email address with third parties for their own marketing purposes.

 

5. Data Sharing

We share your data only as necessary to deliver our services:

 

  • Service providers & suppliers: hotels, dive schools, transport operators

  • Payment processors: secure payment gateways

  • Government & regulatory bodies: immigration, customs, safety inspectors (where legally required)

  • Legal advisers or fraud prevention agencies: to defend our legal rights or prevent abuse

  • We do not sell, rent, or trade your personal data to third parties for marketing.

 

6. International Transfers

Some of our service providers are based outside the UK (e.g., local guides in Southeast Asia). Whenever we transfer data internationally, we will ensure adequate safeguards, such as standard contractual clauses, are in place.

 

7. Data Retention

  • Booking records & financial information: retained for up to 6 years to satisfy UK tax and accounting regulations.

  • Marketing data: retained until you unsubscribe or request deletion.

  • Health & fitness declarations: retained for the duration of your tour plus 1 year for safety audit purposes.

After these periods, we securely delete or anonymise your data.

 

8. Your Rights

Under UK GDPR and the Data Protection Act 2018, you have the right to:

  • Access your personal data

  • Correct any inaccuracies

  • Erase your data (the “right to be forgotten”) where we have no legal reason to retain it

  • Restrict or object to processing

  • Portability of your data (to another service provider)

  • Withdraw consent (for marketing) at any time

 

To exercise these rights, contact our Data Protection Officer at:

  • Email: dom@theridetravel.com

  • Address: The Ride Travel LTD, Chiltern Lodge, Cokes Lane, Chalfont St Giles, HP8 4TA

 

9. Security

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. Our website uses SSL encryption for secure data transmission.

 

10. Children’s Privacy

Our services are intended for adults (18+). We do not knowingly collect personal data from anyone under 18. If we become aware of such data, we will promptly delete it.

 

11. Complaints

If you have any concerns about our handling of your data, please contact us at dpo@theridetravel.com. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.

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12. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on our website with a revised “Last updated” date. Continued use of our services after changes signifies your acceptance.

 

13. Cookies & Website Terms

Our website uses cookies to improve performance and provide analytics. For details, please see our forthcoming Cookie & Terms Policy at:

www.theridetravel.com/cookie-terms

 

Contact Us

For any questions or requests related to this Privacy Policy, please contact:

 

  • Email: info@theridetravel.com

  • Address: The Ride Travel LTD, Chiltern Lodge, Cokes Lane, Chalfont St Giles, HP8 4TA

 

Thank you for trusting The Ride Travel with your adventure. We value your privacy and are dedicated to protecting your personal data.

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